Book Now
Check In
#
Check Out
#
Room(s)
Adults Per Room
Children Per Room

A Double Culinary Collaboration for the Anticipated Debut of the MAGGI Cookbook, ‘Amazing Inspirations’

Where the greatest collection of inspirations gathers

Kuala Lumpur, Malaysia, September 2013 – On the 29 August 2013, in collaboration between Chef Association Malaysia (CAM) and MAGGI, they had an exciting launch of their new initiative – the MAGGI cookbook titled ‘Amazing Inspirations’. It was one of the Malaysia’s most anticipated and remarkable cookbook launches with guest of honour, Yang Bahagia Dato Mirza Mohammad Taiyab, Director General of Tourism Malaysia, who graced by and officiated the event that was held at Kuala Lumpur Convention Centre. Delightfully, Sheraton Imperial Kuala Lumpur Hotel was invited to attend the launch, represented by Chuck Abbott, Managing Director of Sheraton Imperial Kuala Lumpur and Regional Vice President of South East Asia Starwood Hotels & Resorts; Chef Rajesh Kanna, former Executive Chef and now, Director of Culinary, Restaurant & Bar; and Shirley Khor, Marketing Communications Manager.

 A Double Culinary Collaboration Of The Anticipated Debut Of The MAGGI Cookbook, ‘Amazing Inspirations’

Amazing Inspirations is a cookbook aiming to highlight the best chefs in the nation and also to serve as an inspiring platform for the younger chefs in the culinary industry. Consisting of 98-pages, up to featuring 30 exclusive recipes were contributed by 15 renowned chefs, well-known for their culinary brilliance. Each scrumptious recipe has an inclusion of MAGGI or Nestlé products as part of the ingredients to the creation of that exclusive recipe featured. Ranging from appetizers to dessert recipes, it is hope that these would bring a spark of new ideas or concepts among the younger chef generations.

 

Each chef’s short profile was published as well in the cookbook, with few inspirational words of wisdom from an experienced culinary expert point of view. Chef Rajesh Kanna, Sheraton Imperial Kuala Lumpur Hotel’s Director of Culinary, Restaurant & Bar is one the 15 renowned chefs feature in this MAGGI cookbook, showcasing his range of exciting and deliciously tempting recipes.

 

 

To celebrate the debut of this MAGGI cookbook, a special launch ceremony was staged on Thursday, 29 August 2013 at Kuala Lumpur Convention Centre. Needless to say, finger food and canapés that was served during the welcome reception that used MAGGI products as part of the ingredients. It was an evening of amazing burst of appealing and unique flavours for the opening act.

 

Each of the 15 chefs was briefly introduced to the crowd and media members by Joey See Tho, Brand Manager for Nestlé Professional® Malaysia . The starred 15 chefs of this ‘Amazing Inspirations’ cookbook is Chef Chern Chee Hong (President of Chefs Association of Malaysia), Chef Antonie Rodriguez (Le Méridien Kuala Lumpur Hotel), Chef Rajesh Kanna (Sheraton Imperial Kuala Lumpur Hotel), Chef Arthur Heng (Corcorde Kuala Lumpur Hotel), Chef Federico Michieletto (Marini’s on 57), Chef Johari Edrus (Chef & Culinary Consultant), Chef Gary Lim (Parkroyal Hotel), Chef Helmut Lamberger (Impiana KLCC Hotel), Chef Oliver Lopez (Resort World Genting), Chef Raymond Tan (Sunway Resort Hotel & Spa), Chef Richmond Lim (Kuala Lumpur Convention Centre), Chef Sabri Hassan (Culinary Arts Coach, Celebrity Chef, CompetitIon Judge), Chef Tan Tik San (Berjaya Times Square Kuala Lumpur Hotel), Chef Wilfred Lim (Palace Of The Golden Horses Hotel) and Chef K.K Yau (Doresett Regency Kuala Lumpur Hotel).

 

Each chef was given a trophy of appreciation, also the Amazing Inspirations MAGGI cookbook and the finishing of the launch with a group photo gimmick.

 

One can grab a copy of Amazing Inspirations cookbook and learn more about these Chefs as they divulge their aspirations, passions and special recipes. The cookbook is available for sale by Chefs Association Malaysia (CAM) at the upcoming Culinaire Malaysia 2013, which is in conjunction with Food & Hotel Malaysia 2013 from 17 to 20 September 2013; to be held at Kuala Lumpur Convention Centre as well. Priced at RM49.00 per copy for CAM members whilst RM59.00 for non-members. The collected payments will be used to support CAM’s activities and developments.

 

Located in the heart of Kuala Lumpur, the Sheraton Imperial Kuala Lumpur Hotel is an urban oasis for both business and leisure travelers seeking the true Malaysian experience and impeccable service.  Inspired by the finest elements in Asian heritage, the hotel takes its place among the city's grandest landmarks such as Petronas Twin Towers, Kuala Lumpur Convention Centre, KLCC shopping centre and short walks to the light rail transit (LRT) and monorail service.  Magnificently laid with elegant marble - the centerpiece is most certainly the sweeping staircase from the lobby to the mezzanine.  The hotel’s 385 guest rooms reflect designs inspired by Malaysia’s colourful landscape, culture and people. The hotel offers exquisite food and beverage products in 5 venues, 12 meeting options including the magnificent Nusantara Ballroom and @M event level, Link@Sheraton, a Business Centre, splendid massage treatments by renowned Mandara Spa plus free-form swimming pool.

- End -

About Sheraton Hotels & Resorts

Sheraton helps guests make connections at more than 400 hotels in 70 countries around the world and recently completed a $6 billion global revitalization and is now in the midst of a $6 billion global expansion over the next three years. Sheraton is owned by and is the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., one of the leading hotel and leisure companies in the world with 1,128 properties in nearly 100 countries and 154,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com.

About Starwood Hotels & Resorts Worldwide, Inc.

Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,146 properties in nearly 100 countries and 171,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and ElementSM. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com.